Our People initiatives promote Health and Wellness, with a deep focus on cancer awareness and prevention. We also work to facilitate education for those who want to learn and grow.
Our Planet initiatives create awareness of the possible futures of the Earth. We support projects that educate and inspire others to better care for Her.
Our Partnership initiatives enlist allies. We recognize the ability to promote sustainability in People and Planet requires bridging the “either/or” gap between activism and commercial success. We need companies, industry, and even governments to partner with us to create change – now, and not only when their customers and constituencies start making noise. We help others understand our goals and ours are not mutually exclusive. In fact they can be very complementary.
Our goal is to touch 20000 lives in 2020. We have a lot of work to do.